It has been more than 30 years since China began to open up to the rest of the world yet there are still glaringly off-limits areas where censorship and foreign involvement are taboo. Video games don’t usually make that list. That is why it is a big deal to more than just teens that the Chinese government is going to allow sales of Microsoft’s Xbox One video game consoles. Video games are a global force to be reckoned with in terms of dollars, worth up to $18 billion annually in China according to Bloomberg. Hardware is one thing, but the increasing cultural relevance of the games themselves are the story here.